About Me
I'm a Senior UX/UI & Product Designer with 8+ years of experience creating intuitive digital experiences across e-commerce, web, and lifecycle marketing.
I spent over six years at Roku, where I worked across product experiences, e-commerce, email design systems, and digital campaigns, collaborating with cross-functional teams to bring ideas from concept through execution.
Today, I lead UX/UI projects through Sione Designs, partnering with businesses to design and build responsive websites, improve customer journeys, and create digital experiences that balance user needs with business goals.
My approach combines UX strategy, interaction design, visual design, and hands-on implementation. I enjoy simplifying complex challenges and turning them into clear, thoughtful experiences.